ANTSAND Masterclass will teach you how to make your website generate revenue

Journey through different aspects of how your website works and how to boost it's performance in this self-guided version of ANTSAND Masterclass. You'll find every chapter full of great activities to keep you entertained and test your learning.

What is ANTSAND Masterclass?

ANTSAND Masterclass is designed to help business owners, understand the mechanics of how your website works. It's a series of training modules teaching you what is going on under the hood. An idea that arose from a desire to help business owners understand concepts deeply, become more technically savy and make better decisions as a whole.

This growing, understanding from 1st principles approach, is focused on entrepreuners, business owners or for anyone seeking answers to questions about the internet, how the network works and how understanding these principles will help you make better business decisions.

The internet: fundamentals

The internet has been a blessing ever since its inception. Anyone can use, contribute and even make it better. Understanding how the internet came to be, what are the forces that make it work and how your business fits in, is the essense of this chapter.

Chapter 1: How the internet works?

The internet is no more complex than our mail system

Chapter 2: What makes the internet work?

Learn the human psychology and behaviors that have shaped the internet

Chapter 3: How does a website fit in?

Learn how your website fits into this huge network

Chapter 4: Why should anyone visit your website?

Dive deep into how your website can contribute to the internet

Marketing Masterclass

Marketing is the most essential part of any company and yet many don't give it the necessary focus. In this module, you will learn how to think like a marketer and why every part of your business is marketing.

Without marketing, you company would not exist.Learning the fundamentals and having the right mindset is the essense of this chapter.

Chapter 1: What is marketing?

What is marketing? Do you think your business needs marketing?

Chapter 2: Mindsets of marketing?

Dive deep into cultivating the right mindsets of a great marketer

Chapter 3: Stratergies and tactics of marketing

Learn how to apply statergies and tactics that can help you become a better marketer

Chapter 4: How to apply marketing to your business?

Learn how you can apply these proven marketing principles to your business

SEO

Chapter 1: What is SEO?

Learn what SEO really is

Chapter 2: How can SEO help you?

Let us see how SEO can help you

Chapter 3: How can my website rank high on search engines?

We all want our website to rank high. But for what keywords?

Chapter 4: Will SEO give me more customers?

Let us evaluate if SEO is what you need to spend time on

Conversion rate optimization

Chapter 1: What is CRO?

Learn what CRO really is and why it is so important

Chapter 2: How can CRO help your business?

Learn why CRO is equally important for your website

Chapter 3: Should you focus on SEO or CRO?

Dive deep into learning stratergies which will help you decide where you should you spend your time, money and effort on

Chapter 4: How can you become better at CRO?

Learn best practices, tactics and stratergies that will help you become great at CRO

Copywriting and messaging

Chapter 1: What is Copywriting?

Learn what copywriting is and how you can apply it

Chapter 2: Psychology behind great messaging

Learn what makes a great writing great

Chapter 3: Methods and tactics of copywriting

Learn a proven formula you can apply to your writing to make it more engaging

Chapter 4: How to write a great sales copy?

Writing a great sales copy is a science and an art. Learn to sell using just your words.

Branding

Chapter 1: What is SEO?

Learn what SEO really is

Chapter 2: How can SEO help you?

Let us see how SEO can help you

Chapter 3: How can my website rank high on search engines?

We all want our website to rank high. But for what keywords?

Chapter 4: Will SEO give me more customers?

Let us evaluate if SEO is what you need to spend time on

The internet: intermediate

Chapter 1: Security? HTTP vs HTTPS

Learn what is http and https is, and why it is important to know the difference

Chapter 2: What does DNS, web hosting and web doamin mean?

Dive deep into what these terms mean and how it applies to your website

Chapter 3: What is an alias?

Does your website have to have a 'www'? or can it be something else?

Chapter 4: What are ports?

Why is ports important to know? How will it help my business?